If you chose #4 above, you are absolutely right.
Nothing in real estate could be more important than being able
to find deals over and over again. What good is having the money,
the repair crew, and the transactional know-how if you have no
deals to use them on in the first place? Let's not put the cart
before the horse.
Being able to effectively and easily find safe deals that can
be bought under market value is the #1 thing that separates the
truly successful investors from everybody else. It will mean the
difference between taking your business to the next level or just
stumbling along and finding a few deals here and there out of
sheer luck.
Remember, you can always wholesale deals even if you have no money,
no team, and no experience, and make $5,000-10,000 per deal or
more. This is why marketing comes first! If nothing else, learn
this key element of investing in real estate and you will always
do well in good and bad markets.
Who Are You?
I'm Alan Brymer, and I have been investing in real estate full-time
for over 5 years now. During this time, I have been on a relentless
quest to test as many advertising methods as possible in order
to find which ones find the most deals with the least cost, time,
and hassle.
I have personally tested dozens of advertising methods and samples
and am now making available everything the best of what I have
learned from experience. I have asked other investors around the
country what is working and what is not. I have reviewed countless
investors' marketing examples, I've invested a fortune in marketing
education, and I've learned a thing or two:
One thing I've learned: You have to let sellers know you
exist. If you want to make a significant amount of money in real
estate, you'll need to treat it like a business and do what successful
businesses do-advertise.
Second thing I've learned: Fortunately, this can be done
on a shoestring budget, if necessary. Of all the methods I've
tested, some have been incredibly expensive and some have cost
me absolutely nothing. Looking back, I think it was the super-cheap
ways that worked the best.
Third thing I've learned: Some methods work better than
others. Until I started tracking the results I was getting from
different kinds of ads, I was wasting a lot of money and time.
Then, after I started tracking results, I knew what I was spending,
but spent a lot of money and time on ads that
didn't work
in order to find out what
does work.
Why Should I Care?
What I'm offering now is the chance to skip past years (and tens
of thousands of dollars) of trial and error, and find out everything
I've learned about finding motivated sellers in the easiest and
most cost-effective ways. I not only want to share with you some
of the techniques I have used (letters, signage, internet, TV,
etc), I want to give you the
principles and
practices
that have led some of the top single-family investors to get where
they are today.
The very best investors I know, the ones that do 3, 4, 5 deals
per month, or more-they are all
great marketers. Trust
me, you do not get to that point by putting up a few signs and
running a classified ad. To the degree that you master the art
of marketing, you will find more deals and rest will take care
of itself. But the minute the deals stop coming in, everything
else shuts down.
This is why I don't want to just give you a bunch of sample ads
that have worked for some investors in some cities around the
country. If I did only that, they might work for a while. But
what if they stopped? Where would you be then? My goal is to do
what I can to make you a marketing master, so that YOU will have
the knowledge and independence to create your own campaigns by
selecting your own:
- Markets (types of motivated sellers)
- Methods (effective ways to contact sellers)
- Message (the words that get sellers to call you)
After all, Marketing is one of the 5 Key Elements required to
run a successful and systemized real estate business, and if there's
any one of the 5 to master,
this is the one. Finding just
one more deal this year could make you an extra $5,000 - $30,000.
But everything else you do is dependent on finding them first.
So What Are You Offering?
Whether you are a brand new investor or you have already done
a ton of deals, there is a way to take your investing to the next
level. There was such a demand for this topic in my area that
I taught a series of 3-hour seminars covering every aspect of
finding houses under market value with the least cost and hassle.
I call it the
How to Find Motivated Sellers seminar series.
I poured my heart and soul into making these seminars the most
informative, practical, and realistic events possible. I've since
realized that many investors I know around the country have been
searching for something like this for years. So now they are being
made available to everyone who couldn't be there in person-word
for word.
The first of these series is now available in printed and audio format. It's where we hit the ground running and lay a foundation for your marketing success. I go into great depth on several of my favorite marketing methods that have served me very well over the years - Direct Mail, Telemarketing, Networking, Business Cards, Signs, and a few others.